AERO2408: An external environment assessment of an aviation business Produce an assessment of the external operating environment of the aviation business of SIA Engineering Company: Aviation Strategy in the Global Context Report, RMIT, Singapore

University The Royal Melbourne Institute of Technology (RMIT)
Subject AERO2408: Aviation Strategy in the Global Context

Assignment: An external environment assessment of an aviation business     

Assessment brief:

  • Produce an assessment of the external operating environment of the aviation business of SIA Engineering Company. This should be based on an analysis of publicly available material.
  • The purpose is to provide an assessment of the external environmental concerns affecting the conduct of business for SIA Engineering Company and the achievement of its strategic objectives.
  • Analyse and explain the strategic management process, the benefits of strategic management, and the importance of strategy formulation, implementation and evaluation for SIA Engineering Company
  • Analyse and discuss the importance of competitive strategies and level of strategies
  • Determine organizational external and internal factors influencing the behaviour of the organization and individuals

Task Scope

  1. Provide a short profile of SIA Engineering Company under review (no more than one hundred words)
  2. Conduct your external audit around the headings as below
  • Abstract
    • A concise summary covering all aspects of the report is provided.
  • Introduction
    • Problem to be addressed is described with reference to selected process.
  • Current problems
    • Identify the current problems of the organization Operating environment
  • External Environment
    • Identify the nature of the environment in which the organization operates – eg stable, turbulent (explaining what these concepts mean)
  • Current strategies
    • Identify the current strategic objectives of the organization under review
    • Determine the impediments to the organization achieving those objectives
  • Conclusion
    • Summarizes the key findings, addresses the aims, and cites sources of error, highlight the significant elements from your report, an evaluation the importance of the topic, future research and recommendations.

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