University | Singapore Management University (SMU) |
Subject | Business and Commercial Awareness Assignment |
Learning Outcomes: Knowledge and Understanding Assessed in this Assignment
- LO1: Describe and evaluate organizational decision-making processes to understand how strategic objectives are planned and implemented.
- LO2: Analyze the impact of uncertainty, change, and organizational politics on decision-making and implementation.
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Learning Outcomes: Skills and Attributes Assessed in this Assignment
- LO5: Make necessary decisions to revise an implementation plan based on new information.
- LO6: Reflect on personal experiences to evaluate team-working abilities.
Transformational Opportunities
Example: Utilize LinkedIn Learning to enhance skills.
- Explore real-world business simulations to understand strategic and operational decision-making in rapidly changing internal and external environments.
Feedback/Marking Criteria for this Assignment
- Performance will be assessed using the HBS Grading Criteria (Rubric).
- Feedback for improvement will be provided in writing on your Canvas module site within four weeks of submission.
- Lateness Penalty:
- For submissions up to five days late, the numeric grade will be reduced by 10 points per day until the minimum pass mark (UG 40/PG 50) is reached.
- Submissions over five days late will not be marked and will receive a grade of zero (0).
- Extensions: Extensions must be requested before the deadline and are not automatically granted. Not all assessments are eligible for extensions; check specific guidelines above.
- Retrievable Assessments:
- Students who fail a retrievable assignment may resubmit based on feedback.
- Resubmitted work will be capped at 40% for UG and 50% for PG.
- If the module is still failed after resubmission, referred coursework (capped) is allowed.
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Assignment Brief
Assignment Title: Implementation Plan for Inside/Out Hotels (Individual Assignment)
Purpose:
Develop an Implementation Plan based on the idea recommended by your syndicate group in Coursework 1, with a focus on your assigned functional area. Reflect on group work experiences during the module.
Format:
This individual assignment constitutes 70% of the module marks and includes:
- Part A: A 1,500-word Implementation Plan for your allocated functional role within the recommended investment idea.
- Part B: A 500-word Reflection on your syndicate group experience.
Submission Requirements:
- The Implementation Plan and Reflection must be submitted as one Microsoft Word document.
Part A: Implementation Plan
The plan should focus on ensuring your functional department effectively contributes to the group’s recommended idea. Include the following:
- Overview of the recommended investment idea.
- A Business Model Canvas for the business idea, emphasizing its impact on your function.
- Resource Requirements, including budget allocation ($25 million).
- A Time Plan outlining key activities and events.
- Dependencies and Links between your function and others.
- Milestones to track critical activities.
- A Risk Plan addressing major risks, particularly those relevant to your function.
- A Stakeholder Plan tailored to your functional responsibilities.
Part B: Reflective Brief
Reflect on your group work experience, referencing at least one reflective model (e.g., Gibbs’ Reflective Cycle or 5R’s).
- Ensure your reflection is referenced using the Harvard System.
- Word Limit: 500 words.
Submission Guidelines
- Revisit Appendix A and your syndicate’s Investment Case for reference.
- The total word limit is 2,000 words, excluding:
- Title page
- Contents list
- References
- Labels for diagrams, tables, or graphs.
- Ensure this is an individual assignment to avoid plagiarism. Collaboration is limited to understanding dependencies between functional roles.
- Incorporate Uncertainty Events 1 and 2 in your plan.
- Use Harvard Referencing, citing at least 12 sources (industry and academic).
- GenAI Use: Permitted only for proofreading (not content creation) and must be declared. AI tools may:
- Identify errors or formatting inconsistencies.
- Suggest areas for improvement without making direct edits.
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Submission Format
- Save the document as: StudentNumber (e.g., 9999000).
- Submit via Canvas in Microsoft Word format.
Grading Criteria
Refer to the Implementation Plan Marking Scheme for detailed guidance on mark allocation.
Academic Integrity
- Avoid plagiarism, collusion, self-plagiarism, and contract cheating.
- Unauthorized use of AI tools for content creation will result in penalties.
- Misconduct can lead to reduced marks, failure of the module, or disciplinary action.
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Implementation Plan and Reflection Marking Scheme
Element | Marking Guidelines (these are not prescriptive) |
Comments – only to be used where specific feedback is required to explain the allocated mark | Mark Avail |
Mark Awarded |
---|---|---|---|---|
Structure Readability Appearance |
Clear and sensible structure using numbered sections. Adequate table of contents. Readability – clear and concise and easy to follow. Professional and attractively laid out. |
5 | ||
Overview | Succinct and coherent overview of the business idea. | 5 | ||
Business Model Canvas and Impact on Function | Covers all areas, is sufficiently detailed and coherent as an overall business model. Implications for function and implementation plan are convincingly identified. |
20 | ||
Resources | Wide range of staff and non-staff resources required for the implementation, which are relevant to the allocated department. | 15 | ||
Time Plan and Milestones | Time plan in the form of a well-designed Gantt chart exists, which is well presented & convincing. Timings need to be sensible. Key milestones have been defined (min of 5) which are relevant to allocated department. |
10 | ||
Links to Other Departments | All links to other departments need to be mentioned. Links need to be relevant and non-trivial. Timings included indicating when they will be involved. |
5 | ||
Risk Analysis | Wide range of risks (> 5) relevant to allocated department have been identified. Use of a risk evaluation tool. |
10 | ||
Stakeholder Analysis | Identifies, prioritizes stakeholders and provides an action plan. | 10 | ||
Referencing | Industry sources should be used to support the explanations and justifications for the feasibility of your ideas, whilst academic references can be used to relevant theory or models that support your arguments. We would expect to see at least 12 references. |
5 | ||
Reflection | Effective reflection on your group working up to the Submission of the Investment Case, supported by a reflective model such as Gibbs or 5 Rs. | 15 | ||
TOTAL Represents 70% of total module mark | 100 |
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