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Learning Outcomes 1, 2 & 3 1. Appraise the global nexus of ecological, social and economic challenges facing society; and the risks and opportunities for business today. 2. Assess the complexity, interconnectedness and interdependency of global systems. 3. Evaluate different stakeholder perspectives and their relevance to business in buildin
MODULE TITLE: 347CL International Business Strategy 2021/2022 Learning Outcomes Assessed This coursework aims to assess the following learning outcome or LO(s): LO1: Demonstrate a sound appreciation of current strategic management concepts. LO2: Communicate an in-depth understanding of the complexity of the environment and its applications on t
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Answer any THREE of the FOUR questions Question One The key building block of brand culture is how well the values that an organization embodies match what its customers are seeking. Brands must be seen to share, rather than manipulate, consumer’s passions and emotions (Parsons and Maclaran, 2009). Based on Kevin Keller’s Customer-Based Bran
Module Code: 203MKT / 2005 MKT Module Title: Marketing Management Coursework Title: Marketing Strategy Report (Individual Report) – DM QUESTION You have decided to launch a new premium brand of instant health food in Singapore – Gerber Baby Instant Organic Cereal. You are required to prepare a detailed marketing plan for the launch to ens
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Module Learning Outcomes Assessed: 1. Demonstrate knowledge and understanding of engineering principles and contextual methodology necessary for the testing of materials to derive properties. 2. Apply an understanding of materials science to understand and evaluate material properties. Overview An experiment will be performed to evaluate the frac
Assignment 1: Research Proposal Assessment criteria for Assignment 1: 1. Ability to formulate three research questions derived from the broader body of accounting and finance research 2. Ability to justify the research methodologies to be used in this study with reference to appropriate literature 3. Ability to review the relevant literature and e
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GUIDELINES You are required to conduct a case study relating to one of the three local banks in Singapore and compile it into a report format. The lecturer will assign the name of one of the three local banks for the purpose of this assignment. You are advised to conduct research by gathering information from the website of the Singapore Stock Exc
Structure: You have been asked to produce a Professional Development Plan Assessment Learning Outcomes ML01. Assess own skills, competencies and the different learning and development approaches. MLO2. Design a professional development plan, within a specific work context. Details of the assignment The structure/content of the report (portfoli
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Case Study The Hellisima is a 150-room resort hotel within an exclusive island in Singapore. Facilities include an 18-hole golf course, spa with 12 treatment rooms, 2 restaurants, and 2 bars, and extensive meeting and event space. The hotel is currently owned & operated by the Ho family which began the property’s development 20 years ago
Project Background Electronic Voting (E-Voting) is a method of casting votes which uses electronic systems to aid in casting and counting votes in an election in cryptography. It secures Multi-Party Computation (MPC) because of the properties such as transparency, decentralization, irreversibility, and nonrepudiation. In general, two main types of