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Section A Question 1 This ECA requires you to analyze a clothing E-Commerce dataset that includes customer reviews. The data is available from the Kaggle website: https://www.kaggle.com/nicapotato/womens-ecommerce-clothing-reviews The dataset has been anonymized and the references to the company in the review text and title were replaced with a g
Assignment Brief: “The coronavirus pandemic has uprooted most aspects of daily life, and much of the economy built around it. But out of crisis comes opportunity. And for some young entrepreneurs, the pandemic has unearthed green shoots for a new future.” Gilchrist, K. (2020, August 30). These millennials are building businesses for a post-pan
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SECTION II SIA ramps up digital efforts but the destination remains unknown It was with much fanfare on Jan 29 that Singapore Airlines launched KrisLab, its digital innovation lab. Boasting open spaces, soft carpeting, and art deco lights, KrisLab serves as a workspace for employees and partners, who would hopefully generate ideas and solutions th
Web Analytics Individual Assessment Your task is to Analyse Google Analytics Data. This is very similar to roles that are carried out in the Industry on a daily basis. Imagine you are from the Google Merchandise store team. Your job is to ensure these aspects are looked into, data collected, and analyzed to make business decisions correctly. If yo
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1. Consider the line in R3 passing through the points (−5, 1,−2) and (−1, 0, 1). (a) Express the line in the form {x + w | w ∈ span (S)}, where x is a vector in R3 and S ⊆ R3. (b) Express the line using the set notation in implicit form. You must justify your answer. 2. Consider the line in R3 passing through the points (−4,3,2) and
Question 3 Dwayne was a member of the Best Collectible Model Cars of the World Club (“the Club”). As a member of the Club, Dwaynewas entitled to receive a limited-edition collectible model car every six months. Sometimes the Club also offered exclusive collectible model cars for sale to its members aside from the model car that the members wer
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a. Group assignment: report which shows an understanding of the theory and how companies can apply the theory in practice. Each group is required to submit a detailed written report on a Business Case study to be developed by the group. Each group must submit a report that is entirely based on its own team’s work. Students should ensure that the
The aim of this exercise is to help course participants develop the ability to make strategic decisions, to support these decisions with appropriate analyses, and to learn to communicate their ideas coherently. The company selected does not need to be approved by the instructor, but the student must include a statement with the paper that they ha
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Background In land-scarce Singapore, a taxi service is a way for passengers to travel comfortably while minimizing congestion on the road. Taxi service has evolved over the years and it is now facing more competition from other transport services and ride-sharing services provided through mobile apps, such as Grab and Gojek. There is a need for tax
Assignment Brief: Conduct a Global Strategic Assessment of a case study and company (Vision, External and internal analysis) on the course. Virgin Ryanair James Dyson Abrakebabra Case B Lego IKEA Innocent Smoothies Product: Each submission should be uploaded to Brightspace and should consist of a cover page with the question and the student name f
