MTD111 Creative Design Fundamentals Assignment Sample SUSS Singapore

The course aims to provide students with knowledge of fundamental design components and skills for them to create marketable designs. The text covers all essential aspects related to commercial work, from understanding graphic treatments at a basic level to completing exercises on more advanced topics like colour theory or typography use cases. This will lead you into your exciting future as an innovative designer.

The course is structured in a way that you can learn at your own pace. The first section of the course is about getting started with Inkscape, which is a free vector graphic editor. You will learn how to create and edit basic shapes, paths and text. After that, you will move on to more advanced topics like working with layers, blending modes and filters. In the final section, you will learn how to create a professional-looking design from start to finish. You will create a logo, business card and flyer template that can be used for your own business or client work.

The course is designed for people who have never used Inkscape before. However, if you have some experience with Inkscape, there are a few more advanced topics that might be of interest to you.

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Assignment Activity 1: Develop a critical viewpoint and awareness of design

There’s no one answer to this question – it depends on what your definition of “design” is. For some people, design is simply aesthetic – it’s all about how things look. Others define it more broadly, as a process of shaping and planning something to achieve a specific goal or purpose. And still, others see design as seamlessly blending these two elements, with form following function elegantly and efficiently.

Criticality and awareness can be applied to any design field – whether it’s product design, graphic design, interior design, architecture, or even fashion design. It’s important to be able to step back and analyze the designs you see around you with a critical eye, asking questions like What was the designer’s goal? How well did they achieve it? What could be improved? Is this design efficient and elegant, or is it cluttered and confusing?

It’s also important to be aware of the larger context surrounding a design. For example, when you’re looking at a product design, you should ask yourself: Who is this product for? What is its intended use? How does it fit into the larger market? Is it addressing a current need, or is it trying to solve a problem that doesn’t exist? The more aware you are of the various factors that contribute to design, the better equipped you’ll be to critically analyze and assess it.

Assignment Activity 2: Discuss the design elements and the role of a ‘designer’ in the creative and commercial industry

The role of a designer is to bring creativity and innovation to the commercial industry. They are responsible for dreaming up new products and concepts and then making them a reality through careful planning and execution. Designers must have a strong understanding of aesthetics, functionality, and ergonomics to create products that are not only visually appealing but also practical and user-friendly. In addition to being artistically inclined, designers must also be excellent communicators, as they often need to present their ideas to clients or other members of the team.

Commercial design is all about solving problems and meeting the needs of the customer; it’s an extremely important process that can make or break a business. With that in mind, designers must have the skills and knowledge necessary to succeed in this competitive industry.

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Assignment Activity 3: Analyse works of design and explains how their strengths and weaknesses are based on the principles of design

The principles of design are what inform the strengths and weaknesses of a work of design.

The principle of unity, for example, states that a work of design is more effective when its various elements are unified into a cohesive whole. This can be achieved through repetition, similarity, proximity, and continuation. When these elements are well-coordinated, the work as a whole is more aesthetically pleasing and easier to understand.

However, if the different elements are not coordinated properly, the work can be jarring or confusing to look at. This would violate the principle of unity and could be seen as a weakness in the design.

The principle of balance, on the other hand, states that a work of design should be symmetrical or have an even distribution of weight. This creates a sense of stability and equilibrium, which is aesthetically pleasing to the eye.

Assignment Activity 4: Express eye and hand coordination by representing forms from observation

There are many ways to express eye and hand coordination, one of which is through art. Representing forms from observation requires using both the eyes and hands to accurately depict what is seen. This can be a challenging skill to master, but with practice and observation, it is possible to get better at this type of coordination. 

Some tips for improving your ability to represent forms from observation include: 

• Practice drawing different objects from observation regularly. The more you practice, the better you will become at translating what you see into accurate drawings or sketches.
• Don’t be afraid to take your time when observing an object before starting to draw it. It can be helpful to break the object down into smaller parts and study each one carefully before beginning to draw.
• Use a variety of drawing tools to help express the form you are observing. Different types of pencils, brushes, or paints can create different effects and help you to better capture the nuances of the object you are observing.

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Assignment Activity 5: Show creative ideas by way of visualization and illustration

There are countless ways to show creative ideas through visualization and illustration. It all depends on what you’re trying to communicate and how you want to communicate it. Do you want to create a stunning visual piece that will grab attention and hold it? Or are you looking for a more subtle way to illustrate your ideas?

Here are some examples of ways you can visually communicate your ideas:

1. Use infographics.

Infographics are a great way to make complex data or ideas more understandable and accessible. They can also be used to tell stories or make an argument concisely and compellingly. If you’re trying to communicate something that requires statistics or other data, consider using an infographic.

2. Create illustrations.

Illustrations can be a great way to add visual interest and communicate your ideas more subtly. They can also be used to help people understand complex concepts or processes. If you want to add some visuals to your content, consider using illustrations.

Assignment Activity 6: Apply design elements and basic principles in art and design for creative outcomes

There’s no one right way to apply design elements and principles in art and design. It all depends on your creative vision and what you’re trying to achieve. However, understanding and using these elements and principles can help you create more effective, aesthetically pleasing designs. 

The basic principles of design include balance, contrast, emphasis, movement, pattern, rhythm, proportion and unity. These principles can be applied in various ways to create different effects. 

For example, if you want to create a feeling of stable equilibrium in your design, you would use the principle of balance. This can be achieved by placing elements equally on either side of the centre or by using similar shapes and colours throughout the design. If you want to create a more dynamic and energetic feel, you could use the principle of movement by incorporating flowing lines and curves, or by using bright and vibrant colours.

When it comes to design elements, there are many different options to choose from. The most common elements include shapes, lines, textures, colours and patterns. Again, it’s important to choose elements that will support your overall vision and create the desired effect. For instance, if you want to create a calm and relaxing atmosphere, you might use soft colours and delicate textures. If you’re going for a more energetic feel, on the other hand, you might use bold colours and strong lines.

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